The Bookkeepers Alliance: Marketing webinar

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The Bookkeepers Alliance: Marketing webinar

April 16 @ 1:00 pm - 2:00 pm

Marketing is one of the most challenging things any bookkeeper in practice needs to conquer.  Without a reliable marketing strategy, you will be reliant on clients just coming across you.  These tend to be the most price sensitive and those who have had 6 bookkeepers in 3 years.

Join Kris McCulloch from The Bookkeepers Alliance as he shows you some simple, and easy to implement marketing strategies for your practice, even when you hate the thought of marketing.

Register for the webinar here:

About the speaker:

Kris McCulloch, Director & Founder, The Bookkeepers Alliance

After being involved in the community and third sector for 10 years, Kris developed and built his bookkeeping practice. Discovering his true skills lay in helping other bookkeepers to build better businesses, Kris developed an online bookkeepers community in the form of  Later co-founding The Bookkeepers Alliance, the only cross profession organisation for bookkeepers in the UK.

Kris is one of the leading voices in the UK bookkeeping industry on pricing, and thrives on helping bookkeepers to charge what they are really worth through both improving systems and pricing.


April 16
1:00 pm - 2:00 pm
Event Category:


The Bookkeepers Alliance
  • IAB Event
  • Collaborative Partner Event

Do you want to learn new skills, network with like-minded people and get to grips with industry changes the easy way? You can — at one of our regular events.

Open to IAB members, students and non-members alike, our events offer you opportunities during the year to gain:

  • Expert guidance and advice from guest speakers
  • Practical ideas on how to run business efficiently
  • Network contacts and allies, as well as support

And since events count as proactive CPD points (as listed in your Members Handbook), time is well spent maintaining best practice — and learning new strategies to take back to the office.

Better still, by staying on top of new regulations and legislation, you offer clients even more value. You can even attend the Institute of Financial Accountants’ (IFA) branch meetings and seminars at the sarne cost as an IFA member! Simply contact the IFA direct to find out more